Privacy Policy

We collect information you voluntarily provide when you submit a business inquiry, request a manufacturing quote, or interact with our digital marketing. This includes:

• Identity Data: First name and last name
• Contact Data: Work email address
• Business Data: Company name, company website, product category interests, estimated annual volume (MOQ), and tech pack status
• Commercial Intellectual Property: Project details, designs, Bills of Materials (BOM), or specifications shared voluntarily
• Technical & Usage Data: IP address, browser type, device identifiers, and website usage patterns collected via Google Analytics 4 (GA4)
• Marketing Data: Tracking information from LinkedIn Insight Tags and Meta Pixels

We use the collected data strictly for legitimate business operations and manufacturing services:

1. 01.To respond to sourcing inquiries, assess manufacturing capacity, and provide lead-time estimates
2. 02.To enforce strict commercial confidentiality and protect all design IP and commercial details disclosed to us
3. 03.To share necessary project details securely between our Tiruppur headquarters and Delhi sourcing office
4. 04.To deliver relevant professional advertisements on Meta and LinkedIn (retargeting) and send follow-up communications
5. 05.To improve our website performance and user experience using GA4
6. 06.To maintain compliance with industry standards, including OEKO-TEX, Higg Index, and Disney FAMA certifications

Under global privacy frameworks, including the GDPR, we process your data under the following legal bases:

• Performance of a Contract / Pre-contractual steps: Reviewing tech packs and providing manufacturing quotes
• Legitimate Interests: Protecting commercial IP, coordinating between our global offices, and B2B marketing
• Consent: Utilizing tracking pixels (Meta, LinkedIn) and website analytics (GA4), subject to your cookie preferences
• Legal Obligation: Complying with international trade, labor, and export regulations

We may share your information with trusted third parties under strict confidentiality agreements:

• Internal Affiliates: Authorized personnel across our Tiruppur and Delhi offices
• Service Providers: IT hosting, our designated email communication platforms, and logistics partners
• Marketing Platforms: LinkedIn and Meta (strictly for our own retargeting campaigns)
• Compliance Partners: Audit bodies required for maintaining our facility certifications (e.g., Higg Index, OEKO-TEX)

4.1 International Data Transfers

As an export manufacturer based in India, the data we collect is transferred to and processed in India. For users in the European Economic Area (EEA) or UK, we implement safeguards such as Standard Contractual Clauses (SCCs) to ensure your data receives an equivalent level of protection.

We retain your data only for as long as necessary to fulfill the purposes outlined in this policy:

• Inquiry Data: Retained for the duration of the quoting process and standard business cycles
• Active Client Data: Retained for the duration of the commercial relationship plus applicable legal/tax retention periods
• Compliance Records: Retained as mandated by specific certification bodies (e.g., Disney FAMA)
• Analytics Data: Retained in GA4 according to our specified data retention settings

Depending on your jurisdiction (including GDPR, CCPA/CPRA, PIPEDA, LGPD, and DPDPA), you possess specific rights regarding your personal data:

• Right to Access & Portability: Request a copy of your personal data
• Right to Rectification: Request correction of inaccurate information
• Right to Erasure: Request deletion of your business inquiry data
• Right to Opt-Out of 'Sharing' (CCPA/CPRA): You may opt out of targeted advertising via Meta and LinkedIn pixels through our Cookie Policy.
• Right to Withdraw Consent: Opt-out of future marketing communications at any time

We implement industry-standard security measures to prevent your data and commercial IP from being lost, altered, or accessed without authorization. All Design IP, Bills of Materials (BOM), and tech packs are handled with strict commercial confidentiality.

We use Google Analytics 4 (GA4) to monitor website traffic, alongside LinkedIn and Meta pixels to measure professional outreach effectiveness. You can manage your tracking preferences or opt-out via our separate Cookie Policy.

To exercise your data rights or for any privacy-related questions, please contact our Data Privacy Point of Contact:

• Contact Person: Athish Venkatachalam
• Company: Texture Clothing Company
• Headquarters: Tiruppur, India
• Email: athish@textureclothing.in